Airtel Malawi Plc
Why Airtel Malawi Plc?
At Airtel Malawi Plc, we act with passion, energy, and a can-do attitude. Innovation with an entrepreneurial spirit drive us. If you like “ordinary”, then we are not for you.
We champion diversity. We anticipate, adapt, and deliver solutions that enrich the lives of communities we serve. we roll up our sleeves to win with our customers.
By choosing Airtel Malawi Plc, you choose to be part of a winning team. All this in addition to a brilliant opportunity to build a career in your field of expertise, across our different operating companies in Africa.
Airtel Malawi Plc is proud to be an equal opportunity employer and remain fully committed to diversity and inclusion in the workplace.
RESPONSIBILITIES
Role Overview
Airtel Malawi is seeking a dynamic, creative, and data-driven Digital & Social Media Executive to elevate our online presence and deepen engagement with our customers and communities. This role is pivotal in driving brand storytelling, campaign amplification, and real-time engagement across digital platforms. To be part of a purpose-driven team that champions innovation, inclusion, and impact and the role reports to Head of Brand & Communications.
Key Responsibilities
- Content Creation & Scheduling: Develop and publish engaging content across platforms (Facebook, Instagram, LinkedIn, X, TikTok)
- Maintain content calendars aligned with brand campaigns and other initiatives
- Write compelling captions and short-form copy in Airtel’s tone of voice
- Community Engagement & Listening: Monitor and respond to comments, messages, and mentions with empathy and speed
- Escalate customer queries and sentiment trends to relevant teams
- Foster positive brand conversations and influencer interactions
- Campaign Support & Amplification: Collaborate with internal teams and agencies to amplify product launches, sponsorships, and activations
- Support paid social campaigns with asset uploads, QA, and performance tracking
- Flag digital trends and platform updates to inform strategy
- Analytics & Reporting: Track KPIs including reach, engagement, follower growth, and sentiment
- Generate weekly and monthly performance reports with actionable insights
- Recommend optimizations based on data and audience behaviour
QUALIFICATIONS
Qualifications & Skills
- Bachelor’s degree in marketing, Communications, or related field
- 2–4 years’ experience in digital marketing or social media management
- Proficiency in tools like Meta Business Suite, Hootsuite, Canva, and native analytics
- Strong copywriting and visual storytelling skills
- Understanding of digital KPIs, content calendars, and campaign workflows
- Ability to work under pressure, meet deadlines, and adapt to fast-paced environments
- Passion for community engagement, brand purpose, and digital innovation
What We Offer
- A collaborative, high-impact work culture
- Opportunities to shape campaigns and narratives
- A chance to ignite change through digital storytelling
To apply for this job please visit erey.fa.em3.oraclecloud.com.